Using the Weekly and Monthly STAR Reports provided ” ATTACHED”, give a high level analysis of the hotel’s performance the week and the month. Be sure to include answers and explanations for the following:
- Did the hotel perform well
- Compared to itself?
- Compared to the comp set?
- Was the hotel’s performance driven more by occupancy or ADR?
- Was hotel’s performance driven more by transient, group, or contract business?
- Where should the hotel focus it’s efforts in the future?
Weekly STAR Analysis ” ATTACHED”
Enter your analysis for the weekly report below. (Max 200 words)
Monthly STAR Analysis ” ATTACHED”
Enter your analysis for the monthly report below. (Max 200 words)